This is how gentrification works

Following a pattern in the Mission

Mission Local did some excellent fieldwork last week, looking at which businesses in the Mission are doing well and which are having trouble. The piece was straightforward reporting, but the implications are clear:

Businesses doing poorly seemed to be narrowly focused on serving a low-income clientele and had yet to attract newcomers. Some even talked about following their Latino clientele elsewhere, but figuring out exactly where that would be is not easy, because Latinos have moved to the East Bay, the Excelsior and beyond.

Sure, push out the customers with rent hikes and a community’s small businesses they patronized will close.

The 16th and Mission development is a major target of Mission activists

This is how gentrification works.

-The next phase is the highly visible vacancies and building decay you see now from 15th to 18th Streets.

– That’s followed by ‘investor’ speculation in those properties as future new development sites.

– Which is followed by some kind of excuse-rationalized up-zoning, like Weiner’s housing bonus State laws for “transit oriented development” or just old-fashioned “economic revitalization.”

– Followed by dramatically bigger-new-scale proposals like Maximus’ “Monster on Mission Street” that will complete this “transformation” cycle.

This is how the conquest and make-over of Brown communities into “smart growth” neighborhoods for the White New Gentry works.